Creating a First-Rate Sponsorship Proposal

I'm sure you realize how important a good sponsorship proposal is to your future.  You must put a lot of thought into it and you must take some time to learn about your prospective sponsors' needs and, more importantly, their sponsorship proposal guidelines.

If you want to be successful, you will follow a few important guidelines.

1. Always have an editor.  Every good writer needs an editor to catch those minor little errors that creep into every document.

2. Always seek the potential sponsors' input.  What do they want to see, what are their marketing goals.  What can you tell them that will make them realize your value?  What do they want to gain from sponsoring any team or athlete?

3. Write and rewrite.  You have to get every letter right, every word right and every paragraph right.  You must labor over the details.  Be thorough but also write to the point.  Don't get off on unrelated topics.

Do you need help with your proposal?  Check our Proposal Writing Services: Click Here

4. Create your proposal in sections so that you can easily change one part without affecting too much of the other sections.  This allows you the opportunity to tailor each proposal to a different sponsor.

5. It must look good - don't even think about sending a proposal that has poor spelling or is not attractively formatted.

6. Use the grammar and spell checker in MS Word to ensure you don't embarrass yourself and lose the deal.

7. Be creative, put your own personality into the proposal.  If you have a sense of humor, put a little (not too much) in your proposal.  If you love your family and worship your kids, get that into your profile.  Show them you are both a business person and human being.

8. Be realistic about your money needs.  Sponsors compare proposals.  If you charge more than others, make sure you are giving more value.  Look at your budget, what do you need?  Then make sure you add something so you can eat and pay rent on your shop, salaries, etc.

9. Let us review your proposal document.  We can save you lots of heartache by giving you a free review and some suggestions on how to improve your document.

10. Remember, you are competing against Robbie Gordon and Jeff Gordon for sponsorship dollars.  You have to impress if you are going to get the dollars. 

To further help you with writing your sponsorship proposal check How NCMC Can Help you Create your Sponsorship Proposal.  Do you need help reaching potential sponsors?  Check out our Publicity Planning Service: Click Here

Here are the basic sections that you should include in your proposal:

Executive Summary

To learn more and to get a full plan of how to conduct your sponsorship search, Order The Science of the Sponsor Search Volumes 1 and 2 for only $24.95 and get a free review of your sponsorship document.  Or, you can have NCMC create a top rate sponsorship proposal, Click Here: Sponsorship Proposal.